Fall Festival is Friday October 30!

Fall Festival is Friday October 30!

2020 Drive-Thru Fall Festival at the Lourie Center

The Lourie Center’s Annual Fall Festival is Coming!

The Lourie Center will host our annual Fall Festival on October 30, 9 am – 1 pm and we want you to be a part of the fun!  We will be making some BIG changes this year to adapt to the “new normal” and to allow for social distancing.  For the first time ever, the Lourie Center Fall Festival will be a DRIVE-THRU experience.  Please mark your calendars, share the news, and plan to attend.

The plan is to have festival guests slowly drive their cars through a guided, carefully designated area in our upper parking lot, which will be set with awesome music, festive decor, and plenty of business banners and signs. Festival guests will remain in their cars. This is a contact-free event.

The Lourie Center invites senior services and businesses in the Midlands to register as a vendor or sponsor. The Fall Festival is a great opportunity for your business to show support for the senior community and gain some extra visibility.


The 2020 theme is “Rockin’ Halloween”. Come dressed as your favorite Rock ‘n Roll musician from any era!  The business displays and festival entertainment will be set up along both sides of the Drive-thru lane. We will all be socially distanced, and will wave, cheer, dance, and show off our Rockin’ Halloween costumes. Costumes are optional and festival guests can vote for their favorites. Winners will be announced at the end of the festival. Bring your fun costumes, floor banners, a camp chair, and help make the 2020 Drive-thru Fall Festival one to remember. 

Executive Director Sandra Owensby encourages you all to “Discover the Lourie Center in a whole new socially-distant way this year. A Drive-thru festival is a brand-new experience for all of us. As always, the Fall Festival will be a spotlight on the many community resources available for seniors.”

Is the event free and open to the public? YES!

We will invite all Midlands seniors (as well as those who have aging parents) to drive-thru the festival.

Is it fun and informative? YES!

Featuring local senior services and businesses? YES!

Health screenings? PROBABLY NOT THIS YEAR

Flu Shots? MAYBE…

An assortment of entertainment? YES!

Our Rockin’ Halloween theme will set the tone for a visually and musically entertaining scene. Stay tuned for more details.

Lots of free stuff given out to guests? YES!

We are planning to distribute “Mega Swag Bags” to guests as a parting gift on their way out of the Drive-thru festival. We will collect your business information (business cards, coupons, brochures) and your best premium swag marketing items (think t-shirts, tote bags, pens, hats) PLUS- instead of the traditional door prizes, we hope to include lots of surprise gift cards tucked inside, maybe even some high dollar cards. The bags will be part of the incentive to attend. Not all bags will be identical, so the luck is in the draw.

Instead of a free lunch for our festival guests, we are hoping to secure some high value or BOGO coupons to local drive-thru restaurants.


This is a Lourie Center fundraiser. All proceeds support the Lourie Center. To make your reservation, register online. Vendor space is limited, to allow for social distancing.

$ 500 Supporting Sponsor

  • Premier festival location with two 8 x 10-foot festival spaces
  • 1/2 page ad in Fall Festival program (distributed in swag bags)
  • Business name and logo featured on the Lobby Recognition Sign
  • 3 ½ x 2” Ad  in Discoveries newsletter
  • Recognition in Lourie Center email update
  • 1 Social Media feature

$ 250 Contributing Sponsor

  • Premier festival location 8 x 10-foot festival space
  • 1/4 page ad in Fall Festival program (distributed in swag bags
  • Business name and logo featured on the Lobby Recognition Sign
  • 1 year logo/hyperlink on Lourie Center web site
  • Recognition in Lourie Center email update

$99 Senior Service Vendor (Early bird rate until October 1, $125-After October 1)

  • 8 x 10-foot festival space
  • Business listing in Fall Festival program (distributed in swag bags)
  • Business name on Lobby Recognition Sign
  • Recognition in Discoveries newsletter

Vendor Details:

  • On or before October 23: Provide 100+ marketing items for distribution in Drive-thru Fall Festival Mega Swag Bag, a door prize ($20 or more total value, please. Gift cards preferred), plus optional promotional brochures/business cards.
  • Vendor space set-up is from 7-9 am on October 30.
  • Optional: Come dressed in a Rockin’ Halloween costume, bring your floor banners and/or decorations for your space, camp chair, etc. No tables or electricity provided.
  • No refunds will be made for cancellations after October 1, 2020

*SWAG BAG DETAILS: The marketing items will be collected up until October 23. Bags will be assembled by our team a week prior to the festival.  We will have a maximum 150 bags available, one per person, and will request that festival guests pre-register for their bag by phone, email, or online.